CMO Turnover Reaches New High

~ Forbes Magazine Of the many complexities faced by marketers today, managing expectations is among the most difficult. Forbes Magazine credits unrealistic expectations as the heart of unprecedented CMO turnover. As founder and president of BRITE, I believe that...

LinkedIn is Relevant

Not sure about you, but for a long time I was just collecting contacts on LinkedIn because I was supposed to. In this age of digital one-upmanship, it wasn’t cool to question the latest bright shiny object. You were supposed to be on LinkedIn, use QR codes and check...